Encourage Sustainability by Giving Credit for Marine Protected Areas in Seafood Certification

Widespread concern over global fish stocks has prompted an increase in research and initiatives aimed at rebuilding ailing fisheries and incentivizing sustainable fishing practices. This promising focus on solutions coincides with a burgeoning consumer and retailer demand for environmentally friendly products (Figure 1). Sustainability certification, labeling, and consumer guides (e.g., Marine Stewardship Council, Fair Trade, Seafood Watch, etc.) are signals that help ecominded consumers identify products that meet their standards. Accurate signals offer an immense opportunity to incentivize sustainability, increasing demand and profits for sustainable producers. Yet, while the growing number of seafood certification programs and consumer seafood guides fuel and inform demand, the pace of change is slow. One key barrier to progress is the significant lag between the implementation of reforms and the recovery of fish stocks. Without preemptive credits within certification protocols for conservation actions that can be expected to benefit the stock over time, the incentives for reforms may be limited. Many potential conservation reforms could qualify for preemptive credit, but the most conspicuous absence is the lack of credit for marine protected areas (MPAs). Marine protected areas are one of the most important tools for conserving the ocean’s ecosystems. MPAs, similar to protected areas on land, are locations where regulations prohibit specific human activities. There has been considerable research about the effects of MPAs, particularly focused on a common class of MPAs in which all fishing is prohibited (no-take marine reserves). Studies from more than 120 no-take marine reserves around the world consistently reveal the conservation benefits of this type of protection, including higher total biomass, abundance, and average size of fish within reserves [1] (Figure 2). The data from these many existing MPAs, combined with improving spatial fisheries models, allow us to predict an MPA’s future conservation benefits long before they are realized. Such empirically based model forecasts could be used to assign preemptive credit for MPAs within certification frameworks when the MPA is implemented. Doing so would reward existing MPAs for their contributions to sustainable fisheries and would provide more powerful short-term incentives to create well-designed new MPAs.